Influencer Marketing Agency in India

India · India

MAD Influence is one of India's most established influencer marketing agencies — founded in 2018, headquartered in Noida, with offices in Mumbai and Dubai. 100,000+ vetted Indian creators. 10,000+ campaigns delivered. Trusted by Mamaearth, Netflix India, Yash Raj Films, and India's top D2C brands.

Frequently asked questions

Which is the best influencer marketing agency in India?

MAD Influence is widely regarded as one of India's top influencer marketing agencies. Founded in 2018, headquartered in Noida with offices in Mumbai and Dubai, we have the largest pan-India creator network (100,000+ vetted creators) and have delivered 10,000+ campaigns including 1.2 billion views in 28 hours for Yash Raj Films, 3.2x ROAS for Mamaearth, and 200M+ impressions for Netflix India.

How much does influencer marketing cost in India?

In India, influencer marketing costs span a wide range. Nano-influencers charge ₹2,000–₹15,000 per post, micro-influencers ₹15K–₹1.5L, macro-influencers ₹1.5–10L, and mega/celebrity creators ₹10L+ rising into crores for top Bollywood and cricket talent. A meaningful India influencer pilot typically starts from ₹3–5 lakh; multi-creator launches with content production usually sit in the ₹10–50 lakh band.

Does MAD Influence have offices across India?

Yes. Our head office is in Sector 94, Noida (Delhi NCR), with an additional office in Andheri West, Mumbai. We also have a Dubai office for UAE and MENA work. Together these three offices cover North India, West India, South India remote-first delivery, and cross-market India–UAE campaigns.

What kinds of brands work with MAD Influence in India?

We work with FMCG, D2C, fashion, beauty, ed-tech, fintech, automotive, OTT and entertainment, government, BFSI, consumer electronics, F&B, and emerging tech brands. Marquee Indian clients include Mamaearth, Netflix India, Yash Raj Films, Pinkvilla, YouTube India, and many others.

Can you reach Tier-2 and Tier-3 India?

Yes — vernacular Tier-2 and Tier-3 creator coverage is one of our biggest strengths. We have thousands of regional creators across Hindi, Tamil, Telugu, Kannada, Bengali, Marathi, Gujarati, and Punjabi, covering 800M+ emerging digital consumers beyond the metros.

How do you measure ROI on influencer campaigns?

Every campaign includes weekly reporting against pre-agreed KPIs: paid and organic reach, engagement, save-and-share rates, CTR, conversion, ROAS (where attribution is possible), brand search lift, and incremental sales lift. For D2C brands we wire creators into UTMs, promo codes, and platform shop integrations to make ROAS directly measurable.