Influencer Marketing Agency India — Mumbai, Delhi, Bangalore

India's leading influencer marketing agency since 2018

MAD Influence runs 12+ campaigns every day across Mumbai, Delhi, Bangalore, and 100+ Tier-2 cities. From Bollywood celebrity endorsements to regional language micro-campaigns, we deliver results at scale.

Regional impact

  • 100K+ Indian Creators
  • 6+ Years in India
  • 12+ Campaigns/Day
  • 1.2B Views on Single Campaign

Regional campaign highlights

Bachchhan Paandey — Viral Launch

1.2B views in 28 hours · Entertainment

India's most audacious Bollywood promotional campaign — 12 creators, one synchronized viral moment.

Creators United Festival

1,000+ creators, 500M+ views · Events & Activations

India's first experiential creator festival in Goa, co-produced with Pinkvilla.

Mamaearth Creator Ecosystem

3.2x ROAS, 100M+ monthly impressions · Consumer Goods

Long-term micro-influencer ecosystem replacing transactional posts with genuine brand advocacy.

Netflix India — Originals Launch

200M+ impressions, 6 originals launched · Streaming

Creator-first preview strategy driving massive opening weekend viewership for Netflix India Originals.

Key stats

  • 100K+ Indian Creators
  • 6+ Years in India
  • 12+ Campaigns/Day
  • 1.2B Views on Single Campaign

Full-stack influencer marketing for brands in India

Nano to Celebrity — Full Spectrum

From ₹3K nano-creator pilots to multi-crore Bollywood ambassadorships, all under one roof and one account team.

Every Indian Language

Hindi, Tamil, Telugu, Kannada, Bengali, Marathi, Gujarati, Punjabi, Malayalam — built for Bharat, not just metros.

Every Major Platform

Instagram, YouTube, YouTube Shorts, Moj, Josh, Snapchat, X, LinkedIn, and short-video formats — platform-native creative on each.

Performance Reporting

Weekly reports with impressions, engagement, conversion, ROAS, and brand-lift measurement — built for boards and CMOs.

Campaign evidence

1.2B Views in 28 hours — Bachchhan Paandey launch — Yash Raj Films

3.2x ROAS — Mamaearth long-term creator programme

10,000+ Campaigns delivered — Across India since 2018

Related services and locations

Explore all services · Explore our campaigns · Discuss your campaign

Frequently asked questions

Which is the best influencer marketing agency in India?

MAD Influence is widely regarded as one of India's top influencer marketing agencies. Founded in 2018, headquartered in Noida with offices in Mumbai and Dubai, we have the largest pan-India creator network (100,000+ vetted creators) and have delivered 10,000+ campaigns including 1.2 billion views in 28 hours for Yash Raj Films, 3.2x ROAS for Mamaearth, and 200M+ impressions for Netflix India.

How much does influencer marketing cost in India?

In India, influencer marketing costs span a wide range. Nano-influencers charge ₹2,000–₹15,000 per post, micro-influencers ₹15K–₹1.5L, macro-influencers ₹1.5–10L, and mega/celebrity creators ₹10L+ rising into crores for top Bollywood and cricket talent. A meaningful India influencer pilot typically starts from ₹3–5 lakh; multi-creator launches with content production usually sit in the ₹10–50 lakh band.

Does MAD Influence have offices across India?

Yes. Our head office is in Sector 94, Noida (Delhi NCR), with an additional office in Andheri West, Mumbai. We also have a Dubai office for UAE and MENA work. Together these three offices cover North India, West India, South India remote-first delivery, and cross-market India–UAE campaigns.

What kinds of brands work with MAD Influence in India?

We work with FMCG, D2C, fashion, beauty, ed-tech, fintech, automotive, OTT and entertainment, government, BFSI, consumer electronics, F&B, and emerging tech brands. Marquee Indian clients include Mamaearth, Netflix India, Yash Raj Films, Pinkvilla, YouTube India, and many others.

Can you reach Tier-2 and Tier-3 India?

Yes — vernacular Tier-2 and Tier-3 creator coverage is one of our biggest strengths. We have thousands of regional creators across Hindi, Tamil, Telugu, Kannada, Bengali, Marathi, Gujarati, and Punjabi, covering 800M+ emerging digital consumers beyond the metros.

How do you measure ROI on influencer campaigns?

Every campaign includes weekly reporting against pre-agreed KPIs: paid and organic reach, engagement, save-and-share rates, CTR, conversion, ROAS (where attribution is possible), brand search lift, and incremental sales lift. For D2C brands we wire creators into UTMs, promo codes, and platform shop integrations to make ROAS directly measurable.

Local markets and specialist services